OUR APPROACH AND EXPERTISE

We're All About Strategy

Where Data Meets the Demands of Trial

Litigation Lab brings a blend of analytical rigor, strategic insight, and hands-on litigation consulting experience to support trial counsel and their clients.

We combine deep data analysis with in-the-trenches courtroom experience to give trial lawyers a sharper edge. Whether you’re testing early themes or adjusting strategy mid-trial, our team plugs in where you need us most — with a focus on real outcomes and real juries.

Tested Messages. Stronger Cases.

Our expertise includes designing and conducting focus groups and mock trials, and developing the core themes and “stories” that resonate most in the courtroom.

We help you test arguments, uncover juror reactions, and refine your case story before it ever reaches the courtroom. Our mock trials and focus groups give you the chance to see what lands — and what doesn’t — so you can walk into court with a message that moves people.

Clarity That Connects with Jurors

We translate complex legal and factual issues into clear, persuasive messages, helping trial counsel refine their case strategies and communicate effectively with the jury.

Jurors won’t follow what they don’t understand — and that’s where we come in. We distill complex issues into simple, persuasive language and visuals, helping you stay clear, focused, and impactful at every stage of trial.